
Diversity, equity, and inclusion are embedded in how we work, hire, and grow together. Many of our initiatives are co-created with employees through surveys, open discussions, and feedback, ensuring our actions respond to real needs. This combination of formal structures and grassroots initiatives ensures that inclusion is part of everyday life at Shopware.
Inclusive recruitment guidelines ensure candidates are assessed fairly, regardless of background, gender, or personal characteristics.
Initiatives such as women@shopware, mentoring schemes, and tailored development pathways provide visibility and opportunities.
The annual Luminary Awards celebrate employees who exemplify Shopware’s values of open, authentic, and visionary.
In March 2024, our International Women’s Day Allyship initiative gave colleagues practical tools to support gender equity.
The Culture Crew, elected for two-year terms, represents employees across functions and geographies. Acting as ambassadors and connectors, members engage directly with senior leadership and the Director of ESG to shape initiatives that strengthen belonging.
Shopware’s code of conduct sets out clear ethical principles covering integrity, legal compliance, non-discrimination, and respectful behavior. It is firmly embedded in the onboarding process for all employees and serves as a shared reference point for partners, ensuring that the same high standards apply across our entire ecosystem. By defining expectations consistently, the code of conduct promotes a culture of accountability and trust, guiding daily interactions as well as long-term business relationships.
Inclusion is a core value at Shopware, and we welcome every voice. If you have questions, ideas, or need support regarding diversity and inclusion, our team is here to listen, share, and build a workplace where everyone feels they belong.

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